Your code makes it cheaper. It also pays you.

iWake Pro is bought once, for ever. Your code takes a slice off that price for your audience — and you are paid 30% to 40% of the net on every purchase it brings. The slice and the share are yours, not a table's: they are sized to your audience and the work you put in, and agreed with you in writing before the first post.

One payment, not a subscription. Nothing to cancel, so nothing to claw back from you three months later.

The number

Thirty to forty per cent of the net, and here is what net means.

A percentage is meaningless without the thing it is a percentage of, so this page says it in order. Three deductions happen before your share is worked out, and none of them is hidden.

1. Apple's cut

15% or 30% of the sale, depending on the programme the account is in. Neither of us chooses it. What Apple sends on after that is the developer proceeds, and it is printed in the report.

2. Tax

Sales tax, VAT and GST are collected and remitted by Apple in most storefronts; income tax on what reaches us is ours to pay. Whatever is owed on a sale comes off before the share is calculated.

3. The cost of running it

The Apple Developer Programme, the domain, the tools. Small and fixed rather than per-sale, but real, and taken off before the split.

What is left is the net, and 30% to 40% of it is yours. Paid monthly, from Apple's own report, grouped by your code.

30%Where most codes start. A real audience that struggles with mornings, and a discount for them that most creators land between 20% and 30% off.

35%A following that already trusts you with what to buy, and content that shows the app rather than describes it.

40%A large audience and a track record. Your code can carry the deepest discount we give, up to 40% off, and the largest share.

There is no single rate and no single discount, because creators are not the same. Two things decide yours: how many people genuinely see what you post, and how well what you make sells the app — the second matters at least as much as the first. We look at both, propose a discount for your audience and a share for you, and put the pair in writing before you post anything. It can go up: a code that outsells its tier is moved to the next one, and the move is on the record like everything else here.

This is stated plainly because the alternative is worse. A page that says "30%" and leaves you to discover the basis later has not told you what you will be paid. You are welcome to ask what the deductions came to in any given month, and we will show you.

How it works

Three steps, and the counting is Apple's.

1. You get a code and a link

An Apple offer code, and a link that opens straight to it. Your audience never types anything. Apple attributes the redemption; that is the only counting neither of us can argue with.

2. You post it where you already post

The app sells itself best when somebody watches it refuse to switch off — the push-up counter, the walk, the camera looking at a kitchen. You do not have to describe it. Point a phone at yourself doing it.

3. You are paid monthly

We read Apple's sales report, group it by offer code, and pay what it says. You get the same report line we do, so you can check the arithmetic yourself.

Why this one

Why it is worth more than a bigger percentage somewhere else.

One payment converts better than a subscription

iWake Pro is bought once. Nobody has to be talked past a monthly charge, nobody cancels in month two, and your commission is not clawed back when they do. A 30% share of a purchase that sticks is worth more than a larger share of a subscription that does not.

It demonstrates itself in nine seconds

Most apps need explaining. This one needs filming. An alarm that will not stop until the phone has watched you do five push-ups is a complete piece of content on its own, and it is funny before it is useful — which is why it travels.

Nothing to disclose that you would rather not

There is no account, no server and no analytics in iWake. You are not sending your audience into a data collection scheme, and you will not have to defend one later. What you say about the privacy is simply true.

Your code is the only discount there is

We do not run sales on the store page. The only way to pay less than the list price is through a creator's code — so the cheaper price your audience gets is genuinely yours to give, and nobody finds out a week later that waiting would have been cheaper.

What to film

The shots that work.

You know your audience better than we do. But this app has one reliable trick: show the alarm losing an argument with a sensor.

The phone on your back. Face down, five push-ups, the count going up on the screen beside your head. It reads instantly.
The one where you try to cheat. Shake the phone. Wave it. Do half a rep. Show the counter refusing. This is the most shared thing anybody has made about it.
The kitchen at six in the morning. Hold the camera up, the alarm stops the moment it recognises the room. No explanation needed.
The walk. Set forty steps and film the door.

You do not need our permission, our logo or an approval process. Say what you actually think of it, including the parts you do not like.

Apply

Everyone can ask.

Write to [email protected] with where you post, roughly how many people see it, and one thing you have made that you are proud of. You do not need a large following — the first codes go to people whose audience genuinely struggles with mornings, because that is who the app is for.

If we say yes you get a code, a link, your discount and your share — in writing. If we say no we will tell you why.